Icarus works with one kind of client.
If that's you, we should talk. If it isn't, that's fine too.
This is for you if
You're a senior executive, founder or business owner. You have high standards and you hold yourself to them. You work long hours and carry real decisions.
But your health is the one thing you haven't fixed. Your energy isn't what it was. Your blood work has questions in it. You've tried trainers, diets and doing it alone, and you're done paying for things that don't work.
What you need is a system, and someone who won't let it drift.
This isn't for you if
- You want a quick fix.
- You want a cheap app and no accountability.
- You aren't ready to follow a plan built for you.
Which one are you?
Most of the men we work with see themselves in one of these.
- 1
The expert who knows what to do.
You know the science. You could explain it to anyone. Doing it inside a packed week is the part that keeps slipping.
Barry is a 60-year-old doctor. He spent nine years with personal trainers. With a plan built around his blood work and his week, he went from 101kg to 88kg.
- 2
The man who lives out of a suitcase.
Flights, hotels and meetings in other cities. Every trip knocks you back to the start.
Ian is a 60-year-old managing director who flies to Dubai often. When he lands, he sends us the hotel gym and the dinner menu, and we send back the plan. He lost 21kg in 9 months.
- 3
The man who won’t give up his life.
Work, family, dinners and a few beers. Every plan you’ve tried asks you to give it all up.
Simon is in his mid-40s with a demanding job and a young family. He lost 15kg in six months and kept his social life.
Said plainly
This is a serious investment of money and attention. It's built for people who are serious about investing in their health. If that's you, we should talk.